May 23 2006
Nike and Apple announce Nike+iPodGlobal and Air Zoom Moire
Nike and Apple today announced a partnership bringing the worlds of sports and music together with the launch of Nike+iPod products. The first product developed through this partnership is the Nike+iPod Sport Kit, a wireless system that allows Nike+ footwear to interface with your iPod nano to connect you to “the ultimate personal running and workout experience.”
The new Nike+ Air Zoom Moire is the first footwear designed to talk to iPod. Nike plans to make many of its leading footwear styles Nike+ ready, connecting millions of consumers to the Nike+iPod experience. With the Nike+ footwear connected to iPod nano through the Nike+iPod Sport Kit, information on time, distance, calories burned and pace is stored on iPod and displayed on the screen; real-time audible feedback also is provided through headphones. The kit includes an in-shoe sensor and a receiver that attaches to iPod. A new Nike Sport Music section on the iTunes Music Store and a new nikeplus.com personal service site help maximize the Nike+iPod experience.
The Nike+iPod Sport Kit is expected to be available within 60 days for a suggested retail price of USD$29 through the Apple Store, Apple’s retail stores, Apple Authorized Resellers as well as Nike.com, Niketown, NikeWomen stores and select retail stores in the US.
The Nike+iPod Sport Kit requires a Nike+ shoe and a iPod nano with Mac with a USB 2.0 and Mac OS X version 10.3.9 or later and iTunes 6.0.5.