Mar 30 2005
Radio to crash the podcasting party
In an effort with Los Angeles based Bridge Ratings, Loyal Ears has designed a turn-key application that will use radio’s reach of 285 million listeners to bring free or pay podcasts to the masses. The technology provides radio stations with a platform for free podcasts with sponsorship opportunities or an on-demand model with download revenue. Armed with monthly research from Bridge Ratings, Loyal Ears will also offer a highly valuable advisory service offering new ways to advance commercial podcast efforts. Loyal Ears plans to roll out their client stations in April 2005.
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