software developers

Nov 11 2008

Parallels lays it on thick with tongue-in-cheek ad promoting Parallels Desktop 4.0

Poking fun at vaporware hype and the outlandish claims of some software developers, Parallels’ latest video promoting the announcement of Parallels Desktop 4.0 went live of YouTube on Friday under the title Man’s Greatest Achievement.

While the new edition of Parallels Desktop still allows users to run Microsoft Windows on thier Macs and sports faster performance while using fewer resources, the video jokingly claims it will “stop and reverse the affects of global warming, it will eliminate our need for fossil fuel.”

Parallels Desktop 4.0 for Mac is available for USD$79.99. New users can test a free, fully-functional copy for 15 days. Current Parallels Desktop users can upgrade their existing software for only USD$39.99 — a 50% off promotional price available until November 30, 2008. Users that purchased version 3.0 on or after September 1, 2008, qualify for a free upgrade to version 4.0.

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Oct 1 2008

Apple drops the NDA on released iPhone apps. A great day for iPhone developers.

Picture 52 20081001 100406 Apple drops the NDA on released iPhone apps. A great day for iPhone developers.In A Message for iPhone Developers, Apple writes:


We have decided to drop the non-disclosure agreement (NDA) for released iPhone software.

We put the NDA in place because the iPhone OS includes many Apple inventions and innovations that we would like to protect, so that others don’t steal our work. It has happened before. While we have filed for hundreds of patents on iPhone technology, the NDA added yet another level of protection. We put it in place as one more way to help protect the iPhone from being ripped off by others.

However, the NDA has created too much of a burden on developers, authors and others interested in helping further the iPhone’s success, so we are dropping it for released software. Developers will receive a new agreement without an NDA covering released software within a week or so. Please note that unreleased software and features will remain under NDA until they are released.

Thanks to everyone who provided us constructive feedback on this matter.

When asked to comment on the meaning and impact of this announcement, Mac and iPhone app developer August Trometer said, “One of best things about the Mac as platform is the tremendous developer community that’s built up around it. With the NDA being lifted, that same collaboration and sharing of ideas can occur with the iPhone. It’s truly a great day for iPhone developers.”

Collaboration + Inspiration = Innovation.

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Jul 26 2006

Fake Leopard Screenshot Contest Winners

A few weeks ago, I announced a Fake Leopard Screenshot contest with a software prize bounty valued at over $1000 reserved for each of the top three submissions.

Today, I posted the winners as well as three runners up, (out of over 40 entries submitted) and I think the results speak for themselves. After one look at these, chances are you’ll be very disappointed come WWDC. There’s a lot of creative ideas here, including among other things, much, MUCH improved Mail, Safari, and iTunes, built in torrent support, single window Pro user interfaces, full Windows virtualization, expanded use of metadata in the Finder, tough screen gesture support, and just much, much more.

Each entry, judged by a panel of software developers, also includes some comments by panel members including Delicious Monster’s Wil Shipley, AppZapper’s Austin Sarner, the Iconfactory’s Gedeon Maheux, NewsFire’s Dave Watanabe, and more. If you’ve been getting excited for Apple’s upcoming Leopard to be previewed this WWDC, you will not want to miss these screenshots. In all likelihood, they will be cooler than the real thing.

Note:Presumably submitted by Phill Ryu.

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